Especially at a time when a tremendous amount is being bought and sold digitally, it is important to stand out as a supplier. Through its commitment to digital transformation, e-commerce and product information management, Bossard wants to lead the market. As a digital partner, we guide Bossard in this digital transformation and implementation of e-commerce, PIM and ERP integration.

This will improve the online experience for customers and enable more efficient management of product information, allowing Bossard to respond more quickly to customer needs and requirements and differentiate itself from the competition.

Bossard is always looking for the best fitting connection. So this also applies to the connection between supplier and customer. But how do you ensure the right connection? See, that's where we can help! Bossard buys (most of their) products and also carries two of their own brands and they produce customized products and specials.

It is notable that all this product information was maintained only in their ERP system. This was mainly done by one person. Besides being quite cumbersome, this is also difficult to explain to others. An easily manageable product information system (PIM) offers the solution here.

An enormous amount of product data, which involved a lot of knowledge and responsibility and was difficult to control. That could be different, that could be better, that could be more efficient. Indeed, it has to be better and more efficient. Providing your customers with the right information and making it easy for them to access it. Also to their own personalized product information (think own specials or customization). It is so hugely important to unburden your customer.

That, of course, is what Bossard wants. But that's also what we want for Bossard itself. Tracking, managing, unlocking product information, it all doesn't have to be complicated. We made it easy for them by deploying the right solutions and making sure they communicate with each other in the right way. For Bossard, we chose a SalesLayer solution.

The assortment of over 100,000 products obviously does not come from just one brand. But Bossard naturally wants to display all products in the same way, with the same data. This is only possible when all products are fed from one source. Thanks to the PIM system, Bossard is in control of what they want to make visible to their buyers.

Linking with the ERP system and the online customer portal gives Bossard all the options they want. So they themselves are always in control of what is visible within their portal. And this, in turn, is the same for all products and brands. Consistent brand perception and honest attention distribution makes Bossard a professional and reliable manufacturer and supplier.