InstallatieBalie.nl
Consistent customer experience thanks to replatforming
An intuitive platform for installers
Efficiency and ease of use in one place for installers.
InstallatieBalie.nl is an electrical wholesaler that caters to regional and independent electrical installers.
They are distinguished by their customer-oriented processes, specifically tailored to the needs of independent installers. The wide range of products is offered at competitive prices. Customers can easily order products online or pick them up at one of the nine branches. The assortment includes virtually everything an installer needs. If a product is not in stock, InstallatieBalie.nl actively investigates the possibility of adding it to the range.
Project details
Client
Partners
Expertise
Industry
The challenge
InstallatieBalie.nl had an outdated and non-responsive e-commerce platform, the challenge was to replatform to a future-proof solution. Its limitations made it impossible to develop further and meant that price, stock and item information were not up to date. In addition, assortment management was complex due to scattered product information, resulting from the merging of multiple assortments. This created an urgent need for a 'Single Source of Truth': one central database for all product information. InstallatieBalie.nl therefore began the search for a new e-commerce partner that could grow with their ambitions and professionalize their e-commerce environment.
We developed a flexible e-commerce platform that allows InstallatieBalie.nl to consistently communicate their brand strategy
Flexibility and consistency
Inspiring, informing and advising were at the heart of the development of the e-commerce platform for InstallatieBalie.nl. A team of online specialists works continuously to optimize the online offering, so the flexibility of the platform allows InstallatieBalie.nl to easily make changes to their pages.
This fits perfectly with their brand strategy, in which the atmosphere and corporate identity elements from the physical stores are seamlessly translated to the online environment. In this way, they tell a consistent and powerful story both online and offline.
The positive impact we created
1.
Efficient management
One central PIM system now effortlessly manages all product information, leading to a significant improvement in data quality, timeliness and relevance. This in turn has promoted conversion and reduced information management time and costs.
2.
Seamless Integration between online and offline
The seamless integration between the online and offline counter experience makes purchasing products easier. Customers view products online and can quickly pick them up in-store. This omnichannel approach combines counter functions and online experiences in one streamlined system.
3.
Cost savings and quality improvement
The automation of processes, such as synchronization with data pools and marketplaces, has led not only to cost savings but also to improved quality of product information. This helps provide a better customer experience.
"Innovadis acted as a worthy partner for us in the realization of both projects and continues to do so when it comes to future state topics."
Let's create positive
impact together!
Our information
Brouwerijstraat 1-A1
7523 XC Enschede
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